The 49% Growth Advantage (And Why Most Businesses Don’t Know About It)
There’s a growth lever that 86% of businesses are now pulling—and it’s producing a 49% faster revenue growth rate than businesses that aren’t using it.
The crazy part? Most businesses still don’t know this advantage exists. And the ones who figured it out aren’t talking about it.
Here’s what they discovered.
The Advantage Hiding in Plain Sight
Video marketing isn’t just another tactic to add to your strategy. It’s a fundamentally different way to connect with customers—and the performance gap is massive.
Companies using video grow revenue 49% faster than those that don’t. Not 5% faster. Not 15% faster. Forty-nine percent faster.
That’s not an incremental improvement. That’s a structural advantage.
And yet, 37% of businesses still don’t use video—not because they don’t believe in it, but because they don’t know how to start. That gap between knowing it works and knowing how to do it? That’s your opportunity.
Why Video Creates This Advantage
The numbers tell a clear story:
87% of video marketers report that video directly increased their sales. Not “helped with awareness.” Not “supported the funnel.” Directly increased sales.
When you add video to a landing page, conversions jump 80%—from 2.9% to 4.8%. That’s not a marginal lift. That’s the difference between a campaign that struggles and one that scales.
Videos get shared 1,200% more than text and images combined. Think about that: you create one piece of video content, and it reaches twelve times more people than if you’d posted text or an image instead.
82% of consumers say they’ve been convinced to buy a product after watching a video about it. They didn’t just consider it. They bought.
These aren’t aspirational metrics. This is what’s happening right now, at scale, for businesses that figured out how to use video effectively.
The Biology Behind the Numbers
Here’s why video performs so differently: your brain processes video 60,000 times faster than text.
Not 60 times. Sixty thousand times.
When someone watches a video, they retain 95% of the message. When they read the same message as text, retention drops to 10%. That’s a 9.5x difference in how much people actually remember about your business.
Video isn’t just “better content.” It’s content that speaks the language your brain is optimized to process. That’s why 92% of marketers say video gives them the highest ROI they’ve ever seen from any marketing channel.
The Market Has Already Moved
“Companies using video grow revenue 49% faster than those that don’t. That’s not an incremental improvement—that’s a structural advantage.”
If you’re ready to stop wondering whether video will work for your business and start seeing the results yourself, we can help. Our Jumpstart Pack delivers 4 professional videos in 7 days for $497—no complexity, no guessing, just results.
We’re taking on 10 founding clients to test this offer. If you want to be one of them, get started below.
The 49% growth advantage is real. The question is just whether you’ll use it—or watch your competitors pull further ahead.
